Chris Towers from Roar Media was fortunate enough to be joined by Mercedes Vidal Lobato, former Head of Business Innovation at IKEA Group and Global Digital Director for Clarks at the European Digital Transformation Conference where Mercedes offered plenty of insights into the work she had carried out and her further thoughts on navigating digital business transformation during and beyond the pandemic.
Watch the discussion below.
You can view all OnDemand content from the event through the event page.